Are Holiday Websites Ready for the 2021 Booking Bonanza?

Discover how holiday websites can successfully welcome customers back without fear of their websites cracking under the pressure 

Travel, leisure and hospitality were hit hard when the pandemic struck. Yet, being cooped up at home for a year has only intensified the public’s desire to book holidays. As the world reopens, this sharp rise in demand for vacations is taking many businesses from no bookings to maximum capacity – and beyond – very suddenly. 

An unprecedented influx of traffic can have devastating effects on booking systems. Web performance issues, loss of functionality and system crashes are just some of the frustrations facing customers and businesses. 

In this on-demand webinar, discover how holiday websites can react quickly and succeed in welcoming customers back, without fear of their websites cracking under the pressure of increased demand. 

Here’s what you will learn: 

  • How the easing of travel restrictions, both domestically and internationally, creates both risk and opportunity for holiday, travel and leisure websites 
  • Why it’s imperative for websites to prepare for sharp and unpredictable spikes in traffic 
  • How to ensure your travel, leisure or hospitality website is ready for the 2021 booking bonanza 


James Oakes

James Oakes

Senior Account Manager, TrafficDefender

James works closely with clients to help them understand their websites’ traffic profiles, allowing them to react strategically to challenging situations. James has worked closely with travel, leisure and hospitality businesses over the past year to help them succeed in optimising their booking systems ahead of peak traffic events.

Andy Still

Andy Still

CTO & Co-founder, Netacea

Andy is a pioneer of digital performance for online systems, cutting his teeth on ensuring Glastonbury could sell out online back in 2005. As Chief Technology Officer of Netacea, he leads the technical direction for TrafficDefender. Andy has authored several books on computing and web performance, application development and non-human web traffic.

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